Black Cat Essay Research Paper In Edgar free essay sample

Dark Cat Essay, Research Paper In Edgar Allan Poe # 8217 ; s short story, # 8220 ; The Black Cat # 8221 ; , there are numerous delineations of mockeries to which we as perusers may non be to the full conscious of. I have recorded a couple of these mockeries that I thought were pertinent in the story # 8217 ; s mystery plan and one, which I thought was the most significant. Mockeries, for example, the narrator # 8217 ; s childhood as holding the # 8220 ; mildness and mankind of demeanor # 8221 ; ( 102.13 ) , and # 8220 ; holding extravagant for vivify creatures and the sentiment of felicity when eating and caressing them # 8221 ; ( 103.1-3 ) , are simply a couple of outlines of situational mockeries in this account. They are mockeries since his activity towards his home pets do non back the humankind the quicken creatures have the right to be given and the supposed extravagant he has for vivify creatures has been late changed to be that of pitilessly and appallingly abusing them. There are a lot more mockeries in t he story, yet the most significant mockery was that in the choice. The closing mockery, one that I saw as the most significant, is the point at which the narrator finds the dark feline # 8220 ; isolate # 8221 ; with his wedded lady # 8217 ; s dead body. After his incidental yet uncouth attack on his wedded lady with a hatchet, he needed to shroud the dead body where no 1 would have the option to observe his practices. To stay away from open speculation he contemplated how the # 8220 ; monastics in the Middle Ages were recorded to hold walled up their casualties # 8221 ; ( 106.56 ) thus he so utilized the idea of the monastics to conceal his wedded lady # 8217 ; s dead natural structure. In finishing his endeavor of stick oning the divider after his wedded lady, he anticipates the nearness of the dark feline to butcher it, yet it was mysteriously gone or seen. To his misfortune, he disguises the feline alongside his wedded lady # 8217 ; s carcass inside the divider and neglectfully hands himself over to the administrations. This one, I believe is the vast majority of import in light of the fact that were it non for the finishing up mockery there would be no account. Since there are a lot more mockeries in the account, it is this 1 that finishes the story and one that started each piece great. The narrator is expressing how this difficulty came roughly while anticipating his executing and to verbally recover his then-existence with his crowds to guarantee his mental stability. While he thinks back, we as the peruser can hold an anxiety of what he experienced and accept for a moment about what the dark feline speaks to and if there genuinely exists the dark feline. Mockeries other than the thinking one other than inspissates the mystery plan in the account. We are given mockeries with the end goal that I referenced before in the exposition and a lot more that assist us with comprehension and oppugn the narrator # 8217 ; s mental soundness. In case of the narrator oculus power trip one of Pluto # 8217 ; s eyes, he said that he fel t a # 8220 ; assumption half of awfulness, half contrition, for the offense # 8221 ; ( 103.42-45 ) . In the event that his emotions were so remorseful, why didn # 8217 ; t he quit tormenting the hapless enliven being? I think this one catches the part of an emotional mockery, sentiments of vagueness he is sing but then the narrator follows up on confounded impressions when killing his feline. Another mockery that sensationalizes his dubious emotions towards his feline, Pluto, was the point at which he noosed up his feline from the appendage of a tree to severely cut O from its framework or rather to murder it, executing way. He # 8220 ; draped it with cryings gushing from his eyes and with the bitterest remorse at his heart. # 8221 ; # 8220 ; Hung it since he realized that it had cherished him and on the grounds that he felt it had given him no ground of offense-hung it in light of the fact that in making so he was executing an insidiousness # 8221 ; ( 104.19-21 ) . Why so would the narrator follow up on desires, for example, this one if his sentiments were of the whole antonym? Again a sensational mockery that leaves us, the perusers to encounter troubled and to encounter outrage towards the narrator for holding such unsettled thoughts that just he can comprehend. Moreover, through my perusing of these mockeries, it encourages me to keep up mindful of the narrator # 8217 ; s conduct all through the account. His conduct is the thing that characterizes mockery to such an extent that, the narrator is by all accounts to the full witting of what he is encountering however is entirely distant from world and Acts of the Apostless on various moral intentions from that of his feelings. These mockeries are only a not many that I # 8217 ; ve referenced that associates to its thinking mockery. There other than is by all accounts the contention of the dark feline, how the story # 8217 ; s perusers examine it whether it is or non. It tends to be an image or can represent s omething, to what it can depend on shifts from peruser to peruser. Some may accept that the dark feline bases for something unethical behaviors and that it simply exists in the leader of the narrator. It very well may be a reason for a doubtful contention and assuming this is the case, one to which I # 8217 ; m non venturing out to implement. I think there is an emblematic hugeness to the dark feline and I would accept the individuals who have perused it would hold that it speaks to the narrator himself and what his character uncovers about him. Why so would his inside character take a figure of a dark feline? There are army grounds concerning why it showed up in a type of a feline. For one, a dark feline back so was â€Å"regarded as enchantresss at the time† ( 103.16 ) . Enchantresss were the start of all unethical behavior at the clasp and enchantresss other than had the ability to set a charm on an individual they wish to make injury. Second, the narrator, was one time an admirer of his feline named Pluto and was very much cherished by Pluto each piece great, when some clasp along these lines at that spot came this enthusiastic opposite that gave him a curve for the more awful and he in this way â€Å"ill-used† and anguished and killed his pets. In taking a figure of a feline he is given the appalling sense that the dark feline is his underhanded sid e holding on to follow him. It was subsequent to slaughtering the hapless energize being that he started his incubuss and eldritch premises about anything by any means. When in the wake of executing his pet Pluto, there in his room a bursting of fire lighted and inside his room lay his dead feline. He consequently expected that it was one of his neighbors who had unfastened his feline from the tree and tossed it in his chamber. Next, when the dark feline principal showed up he appreciated its conversation however no in this manner did he experience whole disregard for the feline and evaded it. He accepted that the creature was moving in desperate habits and he without a doubt felt that it was trying to execute him. # 8220 ; Whenever I sat, it would stoop underneath my seat, or spring upon my articulatio genuss, covering me with its sickening touches. On the off chance that I emerged to walk, it would gain between my pess and along these lines about toss me down, or, fixing its long and fresh hooks in my dress. # 8221 ; ( 105.43-45 ) . Here we see that, what the narrator is encountering towards the feline, and what he had done to his late feline, Pluto, was in some sense following him through an inversion of character. He is sing a similar anxiety Pluto had when he delivered physical harming upon it. The dark feline may truly look like his blame and anguish and is consequently simply present in his quality. The dark feline is so an illusion of the narrator # 8217 ; s inventiveness and it speaks to the nuance of his clouded side. It is a figure that caused him to perceive his # 8220 ; sins # 8221 ; by holding to truly encounter what he had finished with his vitalize creatures. Just he does non cognize that it is his blame eating up inside him and a motivation to carry off that blame was to make himself that feline to relinquish the blame inside him. In the terminal of the story he says something surprisingly dry to the legislatures. One of the verbal mockeries I saw as truly flooring was th at of when the administrations went excluded in his home to investigate his losing wedded lady and unwittingly handed himself over to the constabulary examine laborers # 8211 ; # 8220 ; I may express a radiantly very much developed house. These dividers # 8211 ; would you say you are voyaging men of their word? # 8211 ; these dividers are determinedly assembled # 8221 ; ( 107.45-46 ) Were it non for that announcement he made, he would keep despite everything had the opportunity he one time had. He was showing to the divider where he had vertically covered his hitched lady # 8217 ; s natural structure and referenced that # 8220 ; the feline had tempted him into killing # 8221 ; ( 108.15 ) when it was genuinely the inclination of blame, annihilation and dismay that took his life. Moreover, if the feline was, that feline would hold endured unbearably without O inside the divider and have passed on of famishment. The dark feline along these lines, can be viewed as his signifier of blame and lunacy and that there neer really was a dark feline abdominal muscle initio however that it only lived in the leader of the narrator. With this in head, we non just have a superior anxiety of what the dark feline bases for, however next to what it is about the narrator # 8217 ; s portrayal of the dark feline that makes it profoundingly existent. Since the stoping of the story comprised of the vast majority of import mockery I deciphered the account # 8217 ; s choice as to # 8220 ; what comes about goes around # 8221 ; , and # 8220 ; there is a money related an incentive for each deed. # 8221 ; These may all solid like such clich s yet it might or may non be a signifier of good record, in the event that it so it had one. I state that on the grounds that the story comprises of an ethical defense. In the account, the narrator killed his wedded lady and disguised touchable grounds or any grounds whatsoever that will let him to seal his appalling title. Indeed, even with the ideal s ecurity there is ever a way of occurring out the terrible truth. In add-on, since I have advocated

The Struggle of Good vs. Evil in J.R.R. Tolkien’s the Lord of the Rings Trilogy Essays

The Struggle of Good versus Abhorrent in J.R.R. Tolkien’s the Lord of the Rings Trilogy Essays The Struggle of Good versus Detestable in J.R.R. Tolkien’s the Lord of the Rings Trilogy Paper The Struggle of Good versus Detestable in J.R.R. Tolkien’s the Lord of the Rings Trilogy Paper Exposition Topic: The Book Thief The Hobbit The Lord Of the Rings the Fellowship Of the Ring The Struggle of Good versus Detestable in J. R. R. Tolkien’s The Lord of the Rings Trilogy J. R. R. Tolkien is one of the most powerful dream journalists ever. He has been alluded to as the â€Å"father† of present day dream writing. Tolkien was an English essayist, artist, philologist, and a teacher at Oxford University. He has composed The Hobbit, The Silmarillion, the celebrated Lord of the Rings set of three, and then some. The Lord of the Rings has roused writing, craftsmanship, music, film, videogames, and TV. In The Lord of the Rings set of three, Tolkien proposes that the closures don't legitimize the methods. J. R. R. Tolkien was conceived on January third 1892, the offspring of Arthur and Mabel Tolkien. Arthur Reuel Tolkien was 31 years of age when he proposed to multi year old Mabel Suffield. She happily acknowledged, yet her dad was troubled. He thought Mabel was too youthful to be in any way hitched, so the wedding was procrastinated on for a couple of years. In 1891, the two at long last got hitched. Mabel’s father was not satisfied, he didn’t think the Tolkien family was adequate for the good Suffield family, yet he gave the couple his approval. Arthur’s banking business in England was not progressing admirably, so he chose to move to the city Bloemfontein, South Africa since it would be increasingly gainful. Mabel wasn’t too excited about the move. In a letter to her family she considered Bloemfontein an Owlin Wilderness! Loathsome Waste! (Doughan). They would wind up remaining there for some time. Arthur Tolkien composed the accompanying to his mom on January fourth, 1892: My dear Mother, I have uplifting news for you this week. Mabel gave me an excellent little child the previous evening (3 January). It was fairly before time, however the infant is solid and well and Mabel has come through magnificently. The child is (obviously) flawless. It has lovely hands and ears (exceptionally long fingers), light hair, Tolkien eyes and unmistakably a Suffield mouth. By and large impact colossally like a reasonable release of its Aunt Mabel Mitton. At the point when we previously came to Dr Stollreither yesterday he said it was a bogus caution and advised the medical attendant to return home for a fortnight however he was mixed up and I got him again around eight and afterward he remained till 12. 40 when we had a bourbon to drink karma to the kid. The young men first name will be John after its granddad, most likely John Ronald Reuel through and through. Mab needs to call it Ronald and I need to keep up John and Reuel†¦ â€Å"J. R. R. Tolkien :: Biography† So, J. R. R. Tolkien was conceived on January third. Despite the fact that his first name was John, almost everybody called him Ronald. South Africa could be a moving spot for a little fellow to grow up. When Ronald was youthful, he was chomped by a tarantula. Later on, goliath arachnids showed up in his compositions (Tolkien, J. R. R. Fun Facts and Information). Mabel still detested living in South Africa. The Tolkien family arranged an outing to return to England, however Ronald’s sibling, Hilary Arthur Reuel was conceived, so they remained in South Africa for some time. When they intended to return to England once more, Arthur got sick and said he would meet the remainder of the family when he showed signs of improvement. Around Christmas time, the Tolkiens heard that Arthur had contracted rheumatic fever and he would need to remain in South Africa significantly more. On February fourteenth, 1896, Arthur endured a serious drain, and kicked the bucket the following day. Mabel chose to move with the two young men to a modest cabin in Sarehole, and self-teach them until they were mature enough to go to King Edward‘s school. Tolkien figured out how to peruse when he was 4 years of age, and soon he figured out how to compose well overall. He adored learning dialects. Since he adored anything having to do with words, his mom gave him heaps of books to peruse. His top choices were Red Indian books, Arthurian legends, George MacDonalds Curdie books, and the Red Fairy Book. At the point when Tolkien was youthful, the minimal expenditure being sent from Mabel’s father halted in light of the fact that the family changed to Roman Catholicism. Tolkien was acknowledged at King Edward’s when he was eight years of age. Everything was going fine until Mabel was determined to have diabetes in 1904. By the mid year, she had the option to leave the clinic. Father Francis helped the family so they could remain at an administrative nation retreat house. In November, Mabel fallen into a diabetic trance state, and kicked the bucket on the fourteenth. Ronald and Hilary were currently vagrants. Father Francis picked who the young men should live with. He needed to ensure he picked cautiously in light of the fact that the greater part of their family were Protestant. Father Francis picked their auntie Beatrice Suffield to be their overseer. She had no strict connection. While living with their auntie, Tolkien started to concentrate more dialects. Since he knew Greek and Latin, it allowed him the chance to examine Anglo-Saxon. He read beowulf, which was one of his preferred stories. Tolkien truly cherished philology, the investigation of words. He started to make up his own dialects with his cousins. The principal language they made up was called â€Å"Nevbosh. † Tolkien needed to make a language with â€Å"Greek-style† words. He acquired a couple of Father Francis’s Spanish books, and the following language he thought of was â€Å"Naffarin,† which was intensely affected by Spanish. Tolkien chose to go considerably further, and make an entirely different letters in order to make another dialect called â€Å"private lang. † Father Francis believed that the young men were troubled living with their auntie, so he sent them to live with another lady named Mrs. Faulkner. There was another fringe at the house that Father Francis was uninformed of, a multi year old young lady named Edith Bratt. She was three years more established than Tolkien, and they wound up beginning to look all starry eyed at. When Father Francis found out about the two, he restricted Tolkien to see her. Tolkien wasn’t insubordinate, and he likewise relied upon Father Francis for money related help, so he concurred. During this time Tolkien was attempting to get into Oxford University. He was diverted from taking a shot at his â€Å"private lang† and contemplating Edith, so he didn’t get in. In his journal, on January first, 1910, he composed Depressed and as much in dull as could be. Lord have mercy on me. Feel powerless and tired (qtd in Doughan). Not long after, Tolkien and Edith chose to meet furtively. Father Francis caught wind of their gathering, and prohibited Tolkien from seeing her until he turned 21. Tolkien focused on his examinations to get his brain off of Edith. In December he was prepared to retake the Oxford grant test. This time, he was acknowledged. During his first year of studies, Tolkien was keen on Germanic writing and Comparative Philology. One of his educators figured he would be keen on the Welsh language, and suggested that he study it. On January third, 1913, Tolkien at long last turned 21. He was presently liberated from the boycott of seeing or conversing with Edith. He composed a letter to Edith on his birthday requesting that her wed him. In her answer letter, Edith said she was at that point drew in to wed her friend’s sibling. Tolkien met Edith at a train station and persuaded her to sever the commitment and wed him. She said the main explanation she would wed the other person was on the grounds that she knew no other qualified youngsters with the exception of Tolkien, whom she thought didn’t love her any longer. Tolkien enlightened Father Francis regarding their commitment, and he gave the couple his approval. Edith changed over from the Church of England to Roman Catholicism for Tolkien. It was presently 1914, and World War 1 was beginning. Tolkien wasn’t too excited about doing battle, however a couple of dear companions were enrolled, and he heard them may be able to be in a similar regiment, or even a similar brigade. So Tolkien enrolled, and went to armed force drills. In 1915, he finished his last tests of the year. In the wake of getting his degree, he needed to take up obligations of being second lieutenant. He wasn’t with his companions as he trusted, and regular was discouraging. He wound up being selected regiment flagging official. Before the unit headed out to France, Edith and Tolkien got hitched on March 22nd, 1916. They went on their special first night, however Tolkien needed to leave England not long after to battle in France. When Tolkien showed up in France, he understood his entire armed force unit was missing, and he had a ton of issues with getting and purchasing substitutions. He spent composing verse and tuning in to seagulls cruise by. Tolkien consistently stayed healthy for the length of his administration. He got a letter from his old buddy Christopher Wallace that their companion Gilson had kicked the bucket. Tolkien had gotten channel fever, and was sent back to Edith in England. He got news from Christopher once more, about the demise of their companion Geoffrey Bache Smith. G. B. Smith’s final words to Tolkien were â€Å"May you express the things I have attempted to state long after I am not there to state them† (J. R. R. Tolkien :: Biography). These words motivated Tolkien. He started to consider folklore and the dialects he made. He never preferred the way that England had no obvious folklore, and he concluded he would make one. He started to compose â€Å"The Book of Lost Tales† w

2015 Final Freshman Decisions are Now Available - UGA Undergraduate Admissions

2015 Final Freshman Decisions are Now Available - UGA Undergraduate Admissions 2015 Final Freshman Decisions are Now Available Final freshman decisions are now available online. We had a very strong applicant pool this year! We had just over 22,200 applications, which was our largest applicant pool ever. Here are a few notes about decisions: Please do not have multiple family members try to log onto the myStatus. This will slow down our serves. We suggest that only the student log in as multiple people logging in could lock down your myStatus. You can always share this information with family members after you see it. Remember, the myStatus page might be a little slow when it first opens due to high traffic volume-Just be patient. No matter what your decision is, remember that there are a number of college options and UGA is just one of them. An admissions decision is not a judgement about your worth. A majority of our applicants are strong, qualified applicants, but our freshman class is not big enough to accommodate everyone. When trying to comprehend your decision, please understand that our office is looking at your file individually, then in comparison with the rest of the 22,200+ applicants. That is a very large, very strong applicant pool, and we are limited in how many students we can admit and enroll. We posted three blog posts this morning, one for each of the three decision possibilities, with details about each decision and links to FAQs. Please review everything about a decision before commenting. Please remember that other students and the admissions representatives in our office are people too and treat everyone with respect. Before hitting submit on a comment, make sure you actually want to post it. As in past years, we have admitted a small group of freshman to start in the Spring 2016 term. Please make sure to look at the term of acceptance if you are admitted. An offer of Spring will not be shifted to Fall or Summer, as we made a decision to admit this small group for Spring 2016. We will post limited statistics about the overall applicant group next week, once that information is available and I have time to share them. I will not be able to give out statistics in the days following the release of decisions as I do not have them, and we are more focused on getting the decisions out the door. We will delete any comments that are offensive, ask for personal information/stats from others, or that fall into the unacceptable comment category (Comments that bully, intimidate, or harass any user; Content that is hateful or threatening. Please see the New Visitors information posted on the right side of the blog). After decisions are out, the next steps are up to you. Whether you are depositing at UGA or another school, signing up for Housing, or registering for Orientation. Make sure you take care of everything you need to post-decision. Go Dawgs!

Platos The Allegory of the Cave as Means to Explain...

Michael Ehrecke Plato’s â€Å"The Allegory of the Cave† As Means to Explain â€Å"The Apology† Authors sometimes use one work to explain or elaborate on the intricacies of another piece of theirs. Plato is one such example as he uses â€Å"The Allegory of the Cave† as means to better decipher â€Å"The Apology of Socrates.† Plato himself never appears in either dialogue, but it is clear that he disagrees with how Socrates’s trial ended and hopes to prevent another unneeded execution in the future. In â€Å"The Apology of Socrates,† Socrates is accused of not recognizing the gods of the state and of corrupting the youth of Athens. Despite the many instances in which these allegations are challenged and, quite frankly, disproved, Socrates is still put to death.†¦show more content†¦He goes on to tell the story of why he began to challenge the intellectuals of society in the first place. Socrates tells of a deceased friend by the name of Chaerep hon who â€Å"†¦ went to Delphi and boldly asked the oracle to tell him whether†¦ there was anyone wiser than I [Socrates] was, and the Pythian prophetess answered that there was no man wiser.† This troubles Socrates, and he contemplates what this statement really means. Unable to come to a sound conclusion, he devises a plan to get the answer he seeks: â€Å"I reflected that if I could only find a man wiser than myself, then I might go to the god with a refutation in my hand. I should say to him, ‘Here is a man who is wiser than I am; but you said that I was the wisest.’† After meeting with a man who had a reputation for being wise, however, Socrates departed without the man wiser than he. 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The Influence of Social Media - 1867 Words

CHAPTER II REVIEW OF RELATED STUDIES AND LITERATURE Local Related Literature Social networks gave a big help to everyone, especially among the students businessman and other members of the society. Social networks has different features that may enjoy by the people all around the world, what the problem is, people loses their self-control in using them. Facebook is the most popular social networking site today wherein people may share and upload videos, pictures, messages and chat. Twitter is also famous to every people nowadays wherein people can share their feelings, thoughts and ideas. Through twitter, they can easily be connected to their favorite celebrities and they can also be updated on what is trend all†¦show more content†¦For some people, computers are considered vital on a daily basis. This had cause to many people become computer addicts to this great service. Now, we see almost in every social places providing Wi-Fi service. Also, with all the great technology now days we no longer have to carry a laptop to places to use the internet, phones have immense technology access. Currently, people can use their phones to update their social page. Also people who have some level of social addiction like or find pretty interesting and getting to know everything about their friends through the monitors of their computer s and cell phones. Hanging out with friends was not often considered by teens. Many people became addicted to social networks due to the fact that it is very popular among not only young people but adult people too. It is also an easy access to communicate, and it is entertaining. Although, its important purpose to people is to keep in touch with their family, friends, and old friends that one may have lost touch with. Addiction to these internet websites became a problem once it starts to affect their daily life. 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As a result of society’s heavy reliance on technology, social media has become popular amongst people who are â€Å"technologically advanced.† Though there is a wide variety of social sites that can be accessed through modern day technology, a few have become very popular. Soci al sites which have become widely popular among teens include Instagram, Tumblr, and Snapchat. These social networking sites provide instant social connection and emotional support while letting teens post and send picturesRead MoreThe Negative Influence Of Social Media843 Words   |  4 Pagesfrom a coworker, or perhaps an update from a social media site. Any of these alerts or notifications may be important, but it is the update from social media that possibly has the largest effect. When it comes to America, a great majority of the population is active on social media; 65 percent of American adults use a social networking site (Perrin, 2015). 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Women and Advertising Free Essays

string(175) " women is to look like the next model in the Victoria’s Secret advertisements, which is one of the few catalogues a man generally grabs from the mail pile nd eagerly reads\." 2AHIFA? JELAI It’s the Image that Is Imperfect Advertising and Its Impact on Women Advertisements and media images have a stronger impact on shaping gender images than books on feminism and scholarly experiments on gender equality. Stereotypes and generalisations in ads continue to objectify women, and place stress solely on their appearance, thus devaluing their innate worth. INDHU RAJAGOPAL, JENNIFER GALES Prologue I n examining higher education, there is a tendency to assume that all students have equal opportunities and only merit matters. We will write a custom essay sample on Women and Advertising or any similar topic only for you Order Now There are, however, some unique factors that mitigate chances for qual treatment for all groups because of different ascriptive characteristics of students who wish to access, and achieve merit in, higher education. Gender is one such ascriptive characteristic that blocks girls and women both socially and academically from realising their fullest potential. In this paper, we will examine how gender-based social images that are transmitted through the media act as barriers to realising students’ full potential in their life. Could higher education intervene in and vitiate these media images? As far as gender issues are concerned, it can be proven that the power of advertisements nd media images has a stronger impact in shaping gender images than what books on feminism and scholarly experiments have on gender equality. On the assumption that education shapes our intellect, we proceed to explore in this paper how media shape the images, especially those of girls and women. The I mage-Making As we sit here watching the new Levi’s commercial – yes, the one with the catchy tune with the singing belly buttons – we find ourselves becoming a victim to the Economic and Political Weekly power of advertising. We were thinking how good these jeans would be especially for someone with my body type as we hum he song and do the dance. Then it hit us we are turning into the advertiser’s best friend – the one who believes anything they say. Furthermore, we are getting ready to tell our friends about the new ‘item’ on the market and how there are jeans to fit women with the wide hip too! The power that advertisements carry with them is sensational. They have the ability to change and shape people’s opinions of themselves with one picture of an image that is technologically modified to represent the advertiser’s perspective of what is seen as perfect by viewers. The key word is advertiser’s perspective bec ause often he person who has created what she or he deems as the ideal image has also created the model. Often advertisements do not correctly represent the majority of society or even a small percentage of how women actually look. This analysis is intended to enlighten readers on the effect advertisements carry with them, specifically on women. First the discussion will expand on the societal milieu that ads hold, and then continue to explain the effects consumerism and promotional messages on this group of individuals. By looking at advertisements, and at theoretical and scholarly literature as well as popular culture material on the topic, this nalysis will show how the images advertisements allude to can influence and shape a woman’s perspective of herself. Matlin (1987) explains how the media’s misrepresentation of women in advertise- August 10, 2002 ments has created plenty of stereotypical representations of women. She lists seven empirically documented stereoty pes that have been created by advertisements. Matlin’s1 sixth stereotype states that women’s bodies are used differently from men’s bodies in advertisements [Matlin 1987: 43]. In advertisements, men are shown accompanying the female and looking directly into the camera whereas females are portrayed with their eyes ooking away from the camera. Women are often shown in a sexual or vulnerable position in order to sell the product, whether it is an advertisement for shaving cream or alcoholic beverage, for instance, Edge Shaving Cream, Pepsi-Cola or Absolute Vodka. Is this a reasonable representation of how women act and dress? No, it is not; but these types of ads are able to change what women think they should look like. When magazines feature pages on â€Å"make your butt look good in every outfit†, you have to wonder whether your butt does not look good now. You think: â€Å"I must have had a problem all along and I never noticed! Then, as you read on, y ou see some skinny and obviously attractive woman is advertising this article, which makes you think, â€Å"I will benefit and look like her if I read this article and buy the product†! Matlin illustrates how, when women look at advertisements showing beautiful female models, they tend to be less satisfied with their own attractiveness [Matlin 1987:44]. It is evident that the media will be the catalyst for these women to have body image problems. But do you blame them? Anyone would be self-conscious of his/her image after looking through a magazine filled with attractive women who portray unattainable images. Matlin describes how the medium is an important force in shaping reality [Matlin 1987: 43]. It is these stereotyped representations that help to shape womens’ opinions of what they should look like. Often girls and women forget that, and become sensitised by advertisements. They do not realise that they are conforming to what the ads show by reading the magazine ad’s prescription that will help them look like the woman in the ad in just three weeks! Realistically, these gender stereotypes only create more barriers for women. By creating 3333 these unrealistic images of women both genders are affected by these unreasonable nd often unattainable expectations and goals. The power of ads shapes men’s expectations for finding women who are over five feet and six inches tall, but still weighing less than 100 pounds, who look great in tight clothes, and demure and submissive. This is not a practical or reasonable expectation. In real life situations, it creates a downwa rd spiral of disappointment and disillusionment. We live in a world where the goal of many North American women is to look like the next model in the Victoria’s Secret advertisements, which is one of the few catalogues a man generally grabs from the mail pile nd eagerly reads. You read "Women and Advertising" in category "Essay examples" Kang tries to answer the question: what messages do magazine advertisements on women transmit to society (1997: 979)? Following closely on Erving Goffman’s original study on gender analysis, the findings in this article are quite similar to the original survey that not much of a change has occurred over the years in the way women’s roles are portrayed. Advertisements have consistently confined women to the traditional role of a mother, or beauty, or sex symbol, and these do not represent women’s diversity [Kang 1997: 981]. This is similar to what Matlin refers to as gender stereotypes in ads. Ads use women not as humans but as objects. Stereotypes and generalisations in ads continue to objectify women, and place stress solely on their appearance, thus devaluing their innate worth. Kilbourne (1995) points out that a picture ad by only looking at one part of the body, for instance, the breasts, dismembers the woman’s body and objectifies her. This effect is demonstrated in alcohol or beverages or perfume ads that use a women’s body as the bottle. Ads seem to show more often skinny women cleaning the bathroom, making dinner or even worse putting on make-up; the women in these pictures are never heavy or even verage in size. The ads are made to portray unrealistic and over-exaggerated images. Women may indeed be engaged in such tasks; but how many women at home are organising their husband’s clothes and dusting antiques, wearing the latest makeup collection or the newest and trendiest outfit? These ads are so reminiscent of the 1950s image of June Cleaver waiting for her husband Ward to come home, while she cooks dinner and waters the plants wearing her pearl necklace. Again, we 3334 see the emphasis on the woman being attractive, no matter what role she plays. Once more, we see that advertisements ranslate and portray attractiveness as being tall, skinny and with flawless skin to condition the onlookers and attract them to such representations made in the ad. Kilbourne is a pioneering researcher on the topic of misrepresentation of women in advertisements. She is an avid lecturer, and has produced many videos on the topic of her lectures. Her most recent book Can’t Buy My Love (1999) talks about the way advertising can influence women and mould their opinions. Just as we are more vulnerable to the glory and heartbreak of romantic love than we will ever be again, at no time are we more vulnerable to the eductive power of advertising and of addiction than we are in our adolescence [Kilbourne 1999: 129]. Thus, we are shown how a woman is actually influenced by ads and can end up physically trying to change to fit what she sees as acceptable because the advertisers show her that she needs to be skinny. In her video ‘Killing us Softly 3’, Kilbourne continues to look at magazine advertisements and the images they promote. She looks carefully at what Goffman outlines as his â€Å"categories† to analyse advertisements. 2 Kilbourne’s mandate is to make people take ads seriously because they do have an effect on humans and specially marginalised groups in this case, women. In her video, she touches on the obvious, but often forgotten, fact that technology plays a part in what we view as the perfect-looking person [Kilbourne 2000]. It is impossible to remove every line or blemish to create the illusion we viewers try to create. That is why I feel that ads are not healthy for women because they give that fond hope that we could look like that person if we just, do/use ‘this’ and take ‘that’. What many viewers do not realise, as Kilbourne so quickly pointed out, is that often what we see are advertisements that have been air-brushed or created from a atabase of physical parts of various attractive human beings [Kilbourne 1995]. So Kilbourne asks the real question: when only 5 per cent of women can look like models why do we rush around to look like something we cannot be? [Kilbourne 2000]. Kilbourne’s research proves that young girls are easily influenced by these ads and will do anything to create the look granted as attractive. Cultivating a thinner body offers some hope of control and success to young women with a poor self- image [Kilbourne 1999: 132]. The image of beauty in thinness is often the only body type ever advertised, and therefore shown to women. Marilyn Monroe was a national sex symbol, but was a size 12! [Kilbourne 2000]. It was originally thought that the extra skinny women would wear clothes well for a designer, and that way the audience would only see the outfit not the body because there was not much to see. Unfortunately, that plan backfired and the media had a field day with stressing the beauty of the women under the supposed item in question, the outfit. In the past, women who were skinny were not attractive, and were even thought of to be living a povertystricken life because they were so thin. In the present day, many young girls do not ee that these images of being thin are unattainable, and turn to being anorexic or bulimic [Stemple and Tyler 1974: 272]. Having advertisers choose what is sexy is not correct or healthy for a society. Girls live day by day on what is cool or not because the latest issue of Cosmopolitan dictates what is cool. Their life revolves around the new ‘get fit diet’, or around the top that makes them look like they have extra big breasts. The advertisement in the Martha Stewart magazine (January 2002) is an example of how women of all ages can become the new target audience. It would be logical o assume that ‘Billi Jo’ can be seen as a middle-aged person (shown in the picture of herself in the inset before she lost weight). Following her use of the Jenny Craig Ultimate Choice Program, she was able to lose weight and feel good again. Keep in mind that it does state that results are not typical, but still the persuasive language and attractive picture only assist in making the advertisement truthful. The advertisement was featured in the prestigious Martha Stewart magazine. This magazine personifies a specific image of good taste and sophistication, which is another way to promote these ad images s acceptable. Kilbourne talks about the objectification of women. This is a common advertising tactic often used. â€Å"Many ads feature just a part of a woman’s body – a derriere, a headless torso† [Kilbourne 1999:258]. An article in Newsweek explored the truth of stereotypes and how these stereotypes affect the genders. In the eyes of Cross (1996), this can be seen as gender typing: the process by which we identify not only people, but also vocabulary and speech patterns, gestures and behaviours, objects Economic and Political Weekly August 10, 2002 and activities as either masculine or feminine [Cross 1996: 94]. By allowing this to happen, stereotypes are formed and perpetuated by the people who believe in these gender stereotypes. Claude Steele, a Stanford University psychologist, showed something more important – the impact on targets of a stereotype whose behaviour is most powerfully affected by it. A stereotype that pervades the culture the way ‘ditzy blondes’ and ‘forgetful seniors’ do, makes people painfully aware of how society views them – so painfully aware, in fact, that knowledge of stereotypes can affect how well they do on intellectual and other tasks [Begley 2000: 66]. This in turn emonstrates the truth of how gender stereotyping contributes to this problem and sustains its existence. Generalisations of this nature can be seen to have a role in advertising campaigns. Either they are the ads that create the gender stereotype or sustain it through pictures and catchy slogans, such as ‘you’ve come a long way, baby’. The a d for Victoria’s Secrets shows a woman, but all you see is her body with a caption of ‘all you see is curves’. This model’s gestures and behaviour are portrayed as feminine, and she only helps to further the idea of women as objects and more so as merely shadows in the dark. Another example of how popular culture material only encourages the stereotypes to exist is e-mail that defines what are seen to be the differences in male and female vocabulary patterns; this is a demonstration of what Cross defines as gender typing. Stemple and Tyler (1974) are able to give a brief synopsis of the historical changes of women in advertisements, ultimately showing how the portrayal of women has not changed very much over time. There is still the emphasis placed in the ads on what we should be, but not what we are. The ever so prominent theme still jumps out to the reader of how advertising elped to create an obsession with a woman’s physical appearance. The obsession became so deeply imbedded in women in a short span of time that they began to believe that if they did not work to look like the women in the advertisements – beautiful and youthful – they would never get or keep a man [Stemple and Tyler 1974: 272]. The most surprising aspect of this article was the survey conducted on how 30 college women interpreted these advertisements. Stemple and Tyler found that these women were not affected by the images the ads showed and felt no real Economic and Political Weekly negativity. These results were questionable, but still useful in showing the different assumptions that can be made on this topic. Not knowing the criteria or specifics of these individuals, I speculate that the sample that saw these ads was small, and maybe these women have been exposed to this type of ad so often that they are immune to the message and image from these ads. As mentioned earlier in this paper, Kilbourne talks about how ads need to be taken seriously and not disregarded because there is a larger picture that results out of the message the advertisements give off; the idea of ‘perfection’ for women. She has shown how women’s obsession with body image has been nurtured by the advertising industry, and how historically this has not changed the idea that only skinny and pretty women live on earth. Women have to remember that it is the image that is imperfect, not the body [Wrinkler 1994: 231]. Sullivan and O’Connor give you an idea of alternative bias on the topic of advertisements influencing what women think. Results indicate that current advertisements in some ways reflect more acutely the true diversity of women’s social and occupational roles than did those of earlier time periods (1988: 181). This is not to say that hanges have not occurred in the area of advertising. We have seen an increase in the appearance of males in magazines, but they are still not being degraded in the same manner as women are usually portrayed. This is an extreme limitation to a controversial argument that ads create an unrealistic image of what women should look like and in turn causes women to feel a large sense of insecurity about themselves. One reason for the findings could be that this article did take its conclusions from the late 1950s to the early 1980s. On the contrary, the earlier article by Stemple and Tyler (1974) concluded that not much as changed in the way women are shown in ads. Sullivan and O’Connor looked specifically at the connection between social changes and the way in which the media has reflected these changes in advertisements since 1910. These authors are able to argue that ads have gone against what they have been stereotyped to do; show women in the home, needing the help of a male, and as decorative pieces. They feel that those responsible for the creation of magazine advertising have begun to recognise the increasing economic and social status of women in America [Sullivan and O’Connor 1988: 188]. The reasons for August 10, 2002 hese assumptions could range from their choice of magazines analysed to the nature of sample group they used. Even though they were able to state that changes had occurred on the image and the way women are used, they still felt that there was room for improvement. How many ads realistically depict women in their true form? The argument would seem to centre on whether advertisements have changed to realistically portray women or that there is no change in their portrayal. But both sides will agree that there can always be more improvement in this area. The true goal of advertisers is to create an image hat will generate profits for the product they are selling. The question remains whether these advertising executives are conscious of the societal problems created by them or whether they have intentionally created them as part of their selling strategy. We will never be told. We do know is that they do profit from advertisements that encourage girls to want something more, something difficult to attain/achieve in the context of where they are now. Looking through va rious current magazines, it was apparent that the stereotypes are evident, but maybe not to the extent that we have seen in the past. Could a hange be taking place? Sullivan and O’Connor feel that advertisements are changing with time. Women should be better represented, and not as Matlin would say, stereotyped characters. Kilbourne disagrees with this so-called change, and feels that much larger problems have been created by advertisements. Her research has shown that women’s selfesteem goes down at adolescence due to advertisements that portray a fake reality of women to these susceptible teenage minds [Kilbourne 2000]. This is not to say that men are left out of this process of stereotyping. They are stereotyped too, but men are usually generalised as being too ld or extremely wealthy [Kilbourne 2000]. Advertisements for men often do not degrade them by comparing them to objects, or focus on their thighs being too large and hence needing the new cream to create long er legs in four days or less! Advertisements and Their Impact A recent article in a York University student newspaper, Excalibur (January 2002) illustrates the feeling the university student experiences with advertisements and the allure of new products. The caption defiantly uses gender-specific terms to only 3335 emphasis the stress of being a woman these days. If people do not ‘smooth their wrinkles or improve their pigment’, they ay not feel like a woman or even a person. This ad seems to carry plenty of sarcastic overtones of hate for this type of environment at York University. It seems that institutions such as a university are a focal point for advertisers to market their new ideas and watch if the trends take off. Another article in the university newspaper contributes to this materialistic critique of the university environment. The title, ‘You are What You Wear’, sums up the basic point of how the York students feel that clothes, and in a larger sense looks and appearance, shape the views of others. The interesting point of the article is that t is written from a black woman’s point of view on the topic of ‘label’ dressers. The author seems to be more embarrassed that black students follow the trends and sport the labels because, â€Å"wearing these name brands gives the wearer an elevated status† [Barnes 2002:8]. Her argument seems to be similar to mine, that if you know yourself, then you may not be caught up in this fashion trend. But when looking at university students and this fashion environment, I cannot help but question whether this is a problem only for this age group. Advertisements have now changed their target towards multi-audiences with ne ad. Why would we think that this label issue affects only our demographics? Well it does not, and the message sent through ads is that everyone should be a part of this cultural trend of dressing well. Advertisements have the power to make the poo r, rich, fat or skinny students feel insecure about their selves. If they did not, then what good would these ads be? The insecurity created by pictures ensures that the consumer will be spending or trying something to fix their appearance. Labels are just another area where advertisers use a name to target the audience. A name goes a long way, especially when ttractive individuals wear the advertised clothes. Klein (2000) attacks this problem created by advertisers. A major reason why these advertisements are placed in schools is due to one basic fact. The advertising agencies are aware that students form their opinions in this environment, and take them with them wherever they go. Is it not better to start at this easy, impressionable age and have students edified into believing what the advertisements preach? They want conformity and lack of decision on 3336 the consumer’s part. That is what I see as so ironic, we are in an institution to learn and form our own views and n ot try to be haped by others. Oddly enough, in a university or college, there is an effort made in using other people’s views, and then shaping our own, for example, to learn about Freud’s or Erikson’s theories on child socialisation and then creating your own point of view. The use of popular cultural material creates a vehicle that makes it a lot easier to shape a person’s point of view. This is second nature to the advertisers producing this abundance of ads in magazines. The university is seen as an ideal starting point. Klein focuses on the university as a tool/ venue used by brand-name companies to establish themselves. For example, many universities will turn to the scientific community for funding of new university building and locations, such as the University of Western Ontario’s 3M Centre devoted to research in the sports medicine field. Or they will accept donations placing these company names before the university name on the large sign that greets students before they enter their new learning environment. Klein concludes by saying how, â€Å"university campus in particular with their residences, libraries, green spaces and common standards for open and respectful discourse play a crucial, if now largely symbolic, role: they are the one lace left where young people can see a genuine public life being lived† [Klein 2000: 105]. This seems to be ideal but not evident from our conversation on advertisements and the power they hold to possess individuals to create unrealistic goals for themselves. Universities are filled with logos – ideals and images to follow which only crea te a larger plain of unrealistic pictures of what women should be like. The difference between viewing an image and hearing or imagining is that ones imagination can create an unrealistic image in a person’s mind. Itamar Marcus is the Canadian director of the Palestinian Media Watch, which is a privately funded organisation that monitors the media’s influence on the citizens of that country. Through his presentation on the topic of media and the powerful influences they create, he demonstrates the power pictures and words have. He explains that the media has shaped the lives and views of these people. People believe what they have been told, and furthermore what the specially edited books tell them [Marcus 2002]. In this case, Marcus shows how the school books have been rearranged to teach the youth a history different from what is taught elsewhere in the world. The Palestinian ids learn that Israel is not a country, and they are told that cities like Jaffa are a part of their land. By viewing these distorted maps or pictures they believe what they are told even more. This shows the power that words carry and the effect that images have on a group of people. Another example is the manner in which the youth of Palestine are taught to hate westerners. With pictures of westerners raping and killing their people, they are made to believe what they are told to be the truth about the western world. Marcus points out how images such as these are so â€Å"powerful† that the youth are socialised to become martyrs or their country because they see it as the right way to act. The government is using its power to create images that are not necessarily true. Verbal or written images will coerce individuals to use their own reference to imagine the truth, but pictures show exactly what they want us to believe. This is a situation illustrating how the way an image when projected with design has power and an undeniable appeal and validity. In North America, the advertisers use their power to create unrealistic images for whatever products they are hired to advertise. These images have the power to create an impression, a desire and a reality that ay not always be true. By creating a possibility, a hope and a dream, women are made to he ar and then see pictures of other attractive women achieving these goals through using or having these products. These images have a strong and somewhat subliminal effect on them. It is easy to forget that we need to celebrate the differences among human beings and the uniqueness of each. We are not ‘transformer toys’ or ‘robots’ that can change body parts with a snap of the wrist and a new outfit. Advertisers hope that we will buy into these changes. Unfortunately, this misconception is perpetuated by the advertising industry. The more that women and even men realise that it is all right to listen and read the ads as long as you realise it is not a way to judge yourself by their standards that you will survive in the advertising war of pictures and words. It seems hard not to be concerned with your appearance when there is such an emphasis to look good, right or wrong. Essentially, this paper has been looking at various literature and current advertise- Economic and Political Weekly August 10, 2002 ments to speculate what effect advertisements have on women’s self-images. There still is another facet of the topic that has roubled me: is it not a question of socialisation? Does the way a woman is socialised as a child maturing into adolescence determine the likelihood of her being affected by the media’s depiction of women? If a young girl is taught to be confident and happy with her own self, would she still be influenced by advertisements? Why should the advertisements have the final say on beauty? The simple answer is that we let them. Can girls be properly taught that these pictures and images are not always truthful and that they should not use them as a mirror? Could self-confidence be the proper tool for teenaged girls to overcome he messages from the advertisements? As Marshall McLuhan said, the medium is the message. We need to teach girls how to deal with the message. The message will continue to be strong and distorted. Instead of fighting the images, we should teach girls that these ideals are unattainable and that they should not literally kill themselves to try to look like something that is impossible to achieve. Possibly these young women have been socialised into a pattern of insecurity or worthlessness even before they view advertisements. When they see these images on paper, the images reinforce what they already assumed about their role and omen’s roles in society. It has been stated, however, that since the early 1900s advertisements have depi cted women in an insulting and often degrading manner. Hypothetically if the women who grew up during these periods are now mothers, then most likely they taught these norms to their daughters as well. Then the next generation is influenced by these advertising stereotypes, and in turn transfer these ideals to its youth. It believes in what was shown because it was not taught any better. Socialisation is a lifelong process, but it does not guarantee that a person can change or has the tools to change. With presentday slogans of ‘girl power’ from the Spice Girls, it seems hard to take them seriously when the same girls preaching girl power are wearing close to nothing on stage and over-made up with exaggerated cosmetics and costumes. Stemple and Tyler touch on how the women’s liberation movement has been devalued. The authors showed, however, that ads are a blatant co-opting of the women’s movement; the offensive ‘baby’ in ‘you’ve come along way, baby’ clearly indicates we have not [Stemple and Economic and Political Weekly Tyler 1974: 273]. It has been shown that advertisements create a vicious cycle that emands an audience to become engulfed with an idea in order to create a profit for their clients. These advertisements and social ideas, rather than education that teaches you to be objective and critical, have been engraved in one’s culture and in the psyche of the general population. It seems to be illogical and naive on the part of any women who feel they need to starve themselves or throw up their food in order to look ‘good’. It is obvious to see how these girls feel that this is what they are supposed to do to deal with societal pressures of looking a specific way. It is difficult to accept, but women have been ingrained with hese pseudo-images. In turn, women and girls buy into this fantasy in the hope of fulfilling their desires and dreams. -29 Notes 1 Margaret Matlin outlines what she views as ‘stereotyped representations’. She states, â€Å"Hundreds of studies have been conducted in the representation of women in the media. From these resources we can draw the following conclusions†. She continues on to outline seven stereotypes that target women these are: 1) Women are relatively invisible; 2) Women are relatively inaudible; 3) Although most women are employed they are seldom shown working outside the home; 4) Women are shown oing housework; 5) Wom en and men are represented differently; 6) Women’s bodies are used differently from men’s bodies in advertisements; 7) Women of colour – when they are shown at all – are often represented in a particularly biased way [Matlin 1987: 43-44]. Her conclusions are helpful in deciphering the reality of how women are affected by advertisements. It was very useful to have these stereotyped representations to add a sense of soundness to the conclusions made on the advertisements and the societal situation that has been created. 2 Kang, Mee-Eun, ‘The Portrayal of Women’s Images in Magazine Advertisements: Goffman’s Gender Analysis Revisited’ Sex Roles: A Journal of Research 37 11/12 (1997): 979-996. pp 984985: The following theoretical definitions in Goffman’s Gender Advertisements are utilised in this study: (1) Relative size: One way in which social weight (eg, power, authority, rank, office, and renown) is echoed expressively in social situations is through relative size, especially height. The male’s usual superiority of status over the female will be expressible in his greater girth and height. It is assumed that differences in size will correlate with differences in social weight. (2) Feminine touch: Women, more than men, re pictured using their fingers and hands to trace outlines of an object or to cradle it or to caress its surface or to effect a â€Å"just barely touching†. This ritualistic touching is to August 10, 2002 distinguish from the utilitarian kind that grasps, manipulates, or holds. (3) Function ranking: When a man and a woman collaborate face â⠂¬â€œ to face in an undertaking, the man is likely to perform the executive role. This hierarchy of functions is pictured either within an occupational frame or outside of occupational specialisations. (4) Ritualisation of subordination: A classic stereotype of deference is that of lowering oneself hysically in some form or other of prostration. Correspondingly, holding the body erect and the head high is stereotypically a mark of unashamedness, superiority, and disdain. The configurations of canting postures can be read as an acceptance of subordination, an expression of ingratiation, submisssiveness, and appeasement. (5) Licensed withdrawal: Women more than men are pictured engaged in involvements which remove them psychologically from the social situation at large, leaving them unoriented in it and to it, and dependent on the protectiveness of others who are present. Turning one’s gaze away rom another’s can be seen as having the consequence of withdrawing from the current thrust of communication (p 62). The individual can also withdraw his/her gaze from the scene at large, and be psychologically â€Å"away† from the scene. References Barnes, Alicia (2002): ‘You are What You Wear’ Excalibur, February 1. Begley, Sharon (2000): ‘The Stereotype Trap: from ‘white men can’t jump’ to ‘girls can’t do math,’ negative images that are pervasive in the culture can make us choke during test of ability’, Newsweek, November 6, p 66, downloaded from: Gale Group Database, January 30, 2002. Cross, Mary (1996): Advertising and Culture: Theoretical Perspectives, Praeger Publishers, Westport, CT. Kang, Mee-Eun (1997): ‘The Portrayal of Women’s Images in Magazine Advertisements: Goffman’s Gender Analysis Revisited’, Sex Roles: A Journal of Research 37, 11/12, 979-96. Kilbourne, Jean (1995): ‘Slim Hopes: Advertising and Obsession with Thinness’, videotape, Cambridge Documentary Films. – (1999): Can’t Buy My Love, Touchstone, New York: Simon and Schuster. – (2000): ‘Killing Us Softly 3: Advertising’s Image of Women’, Videotape, Cambridge Documentary Films. Klein, Naomi (2000): No Logo, Random House, Toronto. Matlin, Margaret W (1987): The Psychology of Women, Orlando, Florida: Harcourt Brace and Company, pp 41-45,461-70. Marcus, Itamar (2002): The Encouragement of Suicide Bombers and Terrorists in the Official Palestinian Authority Newspapers (a speech) January 22. Stemple, Diane and Jane E Tyler (1988): ‘Sexism in Advertising’, The American Journal of Psychoanalysis, 34. 1, pp 271-73. Sullivan, Gary L and P J O’Connor (1988): ‘Women’s Role Portrayals in Magazine Advertising: 1958-1983’, Sex Roles: Journal of Research, 18. 3/4, pp 181-88. Winkler, Mary G (1994): ‘The Model Body’, The Good Body: Asceticism in Contemporary Culture, Yale University, Connecticut. 3337 How to cite Women and Advertising, Essay examples

Review for FS Test Ch. 1 Essays - Law, Evidence Law, Criminal Law

Review for FS Test Ch. 1 Instructions: Use your online textbook and PPP for Chapter 1 Know what a forensic scientist does. Government agencies that have their own crime labs? (from PPP) FBI, DEA, ATF, USPS, U.S. Fish and Wildlife Service, Department of Homeland Security, and Department of the Treasury What is considered evidence? Evidence is anything that tends to establish or disprove a fact . Date that the FBI crime lab was created? 1932 How are violations of Civil Law punished? Violations of civil law are usually punished by fines or transfer of property. Another name for Criminal Law? Public law Entities that fall within Administrative Law Laws established by IRS, SSA, or branches of military Types of law that forensic scientists deal with? Case/common law, civil law, and criminal law What does the Miranda Right guarantee? The Miranda Right s are guaranteed by the Constitution . The p olice must advi se an arrestee of their rights. T he Miranda Right guarantee s the right to remain silent and the right to an attorney. What does "stare decisis" mean? "to stand by the decision", meaning previous legal decisions are to be followed Do you need a jury for a preliminary hearing? No What is a plea bargain? Agreement in which a defendant plea d s guilty to a less charge and the prosecutor in return drops more serious charges to avoid the cost and time of a trial. What is needed for evidence to be considered admissible? Admissibility is determined by: -Whether the theory or technique can be tested -Whether the science has been offered for peer review -Whether the rate of error is acceptable -Whether the method at issue enjoys widespread acceptance. -Whether the opinion is relevant to the issue -Must be Probative and Material -Means, Motives, Opportunity Who determines if a person is considered an "expert"? Their credentials, background and experience establishes their credibility as an expert witness. What is taken into consideration to determine the effectiveness of an expert's testimony? The judge can determine the significance of the expert's option Case that states what is accepted by the relevant scientific community. The case of Frye v. United States brought the concept of evidence accepted by the scientific community. Amendment that protects against unreasonable search and seizure? Bill of Rights, 4 th Amendmen t Amendment that protects against self-incrimination? Bill of Rights, 5 th Amendment Crime unit that deals with blood stains? Biology Unit How are lie detectors used in criminology? Lie detectors (polygraphs) are used to analyze pulse and breathing rates to tell if a person is lying.